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Kverneland (Gregoire) invests in Australia
12 septembre 2001
The Norwegian group Kverneland, the parent company of Ets Gregoire (which manufactures grape harvesting machines in Cognac), has just spent 28.5 MF to acquire the Australian company U.R. Machinery Ltd, which also specializes in harvesting machines. In this way the group hopes to strengthen its presence on the Australian and American markets.

Bumper harvest in sight for cognac
5 septembre 2001
Thanks to the fine weather during flowering, a high rate of fruit formation in the early stages and good grape development after the July rains, the harvest appears very promising in the cognac area. Technicians are expecting an average of 120 hectoliters/hectare. The bunch weight is above the average of the last ten years and acidity is high. On the other hand, maturation is two or three days behind schedule.

Tourist trail round the wine growers
24 août 2001
Nine independent wine growers have joined forces to organize a trail to visit their vineyards in the form of a treasure hunt called "Treasures of cognac". By uniting their efforts for the first time, the wine growers hope to offer an alternative to the traditional visit round the large cognac houses.

Virtual shows for cognac
24 août 2001
The Rémy Martin cognac house has just launched a new internet site dedicated to the virtual presentation of cognac fairs, Remylounge.com. The site also provides useful information about the different ways to consume cognac in various towns in the world. Rémy Martin is preparing to open a real cognac showcase in Paris.

Hard times for wine-growers in the Cognac area
1er août 2001
Despite a slight upturn in the market, the cognac overproduction crisis has left many wine-growers in a difficult situation. Certain growers are now under court administration and the number going into liquidation is rising. In total, the cognac vineyards cover 80,000 hectares whereas 60,000 would suffice to meet the needs of the market. Numerous associations are taking steps to revitalize this ancestral product.

Death of a cognac lover
25 juillet 2001
Mac Andrew has just died at the age of 55. This American based at Haimps was a lover of cognac and had created notably the Internet site Swfrance.com and produced a wine and tourist guide on cognac.

Good performance by Rémy Cointreau
25 juillet 2001
The quarterly results for Rémy Cointreau confirm the groups sound position. Turnover in the first quarter leapt up by +29.5 % to 213.2 million euros, including 77.6 million euros for cognac (+3.8 % compared to last year).

Oreco trains to taste
18 juillet 2001
Oreco, a company which specializes in stocking eaux-de-vie for brokers in Cognac, is also an approved training center aimed at professionals in catering and spirits, but also at individuals. The next course, in partnership with Hennessy, takes place on 1 and 2 November.

Martell enters Pernod-Ricard
18 juillet 2001
Martell should be part of Pernod-Ricard by the end of the summer. Lionel Breton, the future head of the cognac sector, has announced that Martell will be one of the four leading brands of the group and that cognac will now play a part in its development strategy.

"Trendy" campaign for cognac
11 juillet 2001
The new cognac promotional campaign, presented by the BNIC on 4 July, will be seen from this summer in the Paris métro and in most magazines in the autumn. Starting with the slogan "which cognac are you ?", three answers are suggested in three different images.

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